This is the 3rd article in the series focusing on tips to market your website/online business to prospects offline when you are networking or simply out in your own community. It’s another opportunity to make connection with potential customers. Creative Thinking 101: The “Extra Step” […]
This is Part 2 of the series I am posting with ideas on how to market your website, your online business to people you network with offline. Here are more ideas from my friend Paul Evans, who has mentored me in my business ventures. […]
Many more people than ever have online businesses vs a brick and mortar type of business. You may be marketing your online business in person when you are networking and so I offer a few tips provided by my friend Paul Evans that will offer some ways to capitalize on your in-person networking efforts. This [...]
I read an article recently by marketing expert Seth Godin on evidence based marketing. He explains that most of us present facts and proof and then we expect rational consumers, voters, followers, or peers to make an intelligent decision on what’s better because that’s how science works. “Thesis, test, evidence, conclusion. All testable and rational.” [...]
Marketing has changed in recent years when social media came onto the scene. Marketing now has evolved into really engaging with your ideal client. People want to be touched so to speak, especially if your target market is women. So often I am asked, “well how do I do that?” Here are a few of [...]
By now you have probably heard of LinkedIn and the power of this social media platform for connecting. This will be LinkedIn’s 9th year and its growing bigger and faster every year. If you are a business and looking to connect with other business, LinkedIn is a good choice. If you want to stay on [...]